How to setup and run a business from home.

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Photo by Bram Naus on Unsplash

If you want to do business online but you don’t know how to setup an Internet business, these examples will help you further!

Why an online business?

If you love to interact with people face-to-face and really thrive when you can attend all kinds of happenings, then an online venture may not be for you. Then you might prefer to do things offline.

That does not apply to me.

Although I really like people and can enjoy sparring with like-minded people, I do have a limit. That actually has two reasons:

It costs me more energy than it gives me.

It takes a lot of time, which I desperately need for other things or simply prefer to spend it differently

To go a little deeper into that second point: in my work you usually don’t have long-term projects lasting three months. You are receiving something now and it must be back within 2 hours. Then you cannot afford to be on the phone all the time, for example.

In addition, I soon noticed that some people just enjoy having a chat and explaining something. Quite logical, but not at all convenient for me. I often think that I remember something, then don’t do it and then I don’t know which instructions to follow. If I receive something by email, I can always find it. Moreover: my day does not end when it is X hours, my day ends when the work for that day is finished. You understand: I prefer that time sooner than later.
And it doesn’t stop there …

Furthermore, doing business online has many more advantages as far as I am concerned:

1) You can do your work anytime, anywhere and you don’t necessarily have to stick to office hours.
2) You (usually) have no travel time.
3) You are not bound to fixed periods while on holiday; this often makes going on holiday cheaper.
4) If you want to work in your pajamas for a day, that’s fine too.

The world is your oyster; your customers don’t necessarily have to be in your area. For example, I have more clients in South America than in the US.

Disadvantages of doing business online: a few examples.

Of course it is not all perfect for (online) entrepreneurs. You can also view many of the advantages that I mentioned as disadvantages:

You have no direct colleagues and you probably don’t meet many people in your own home, so you have to look for sparring partners.
You can do your work anytime and anywhere and that often ensures that you do it anytime, anywhere. It is often not possible to close the door.
To use all time as working time, you must have iron discipline. If you are distracted at work, have a chat with someone or have a break, you will (usually) continue to get paid and there is no problem. If you do that as an entrepreneur, you will not get paid, you can miss deadlines and there is work that you may have to do in the evenings or on the weekend
If you don’t work, you don’t get paid. So you can take a holiday whenever you want, but that must also be financially possible.

You may hear it: doing business has many advantages, but you also have to be very careful that you guard your limits and do not let the scales tip the wrong way.

What can you do as an online entrepreneur?

I am always busy with text. I make translations, which I receive by e-mail or via a special system and return that way. I also write a lot for websites and of course I have my own blogs. In the future I want to further expand my online work, so that the balance is better.

Of course this is not the only thing you can start an online business in. I did some research and some brainstorming and came up with a number of examples in which you can do business online.

Virtual Assistant.

This is increasingly on the rise, especially with other online service providers. As a Virtual Assistant you can, for example, do the administration, respond to e-mails, but you can also specialize in creating Pinterest images, writing newsletters or getting WordPress sites ready to start, just to name a few examples.

Online coach or trainer.

If you coach or train someone, there is a limit to the number of people you can help per day. You may also consider offering your training program online. You may earn less per person, but if you manage to break through to the masses, your earning potential is infinite.

Ghostwriter of eBooks.

Another good example of online entrepreneurship is working as a ghostwriter. Ideal if you can write well, but don’t like to be in the spotlight.

As a ghostwriter, you write eBooks for other people, which they then publish under their own name. On the one hand, it’s ungrateful work because you do it and someone else shows it off. On the other hand, you get a guaranteed amount for writing and you are not dependent on the sale. And if you think it can be a great success, you can of course agree that you will receive a basic fee + a part of the turnover.

Incidentally, as a ghostwriter you can also focus on regular books. The work doesn’t change much.


e-Learning is booming. I also use it a lot myself.

You then put all your knowledge about one or more subjects in a kind of online school, to which people can subscribe. Instead of making people pay per course, they pay per month for membership and then get access to all of your material. The monthly amount is often much lower than the amount for one course. But you have a fixed income and if you like it, your students will be happy to stay members. Especially if you regularly add new content!

The nice thing about this is that you can actually convert everything you learn into marketable knowledge. For example, I started with a platform about money and mindset, but I now also train my students in online entrepreneurship, affiliate marketing and Pinterest, just to name a few examples.


Yes, I will just mention it. With a direct disclaimer: it usually takes time and effort to make money with this. But it is possible and it is also fun to do.

Moreover, you can of course always use your blog as a platform for one of the other options. If you have a lot of followers, you might also have a lot of potential customers for your eLearning courses or your new book to write.

Online store.

Do you not want to sell services, but products? Then you can of course also create your own webshop. You can even integrate it into your own blog, just like I did. The technical side is not even that difficult. You just have to think about what you want to sell. And of course you can use all your creativity for that!

Social media advisor.

Do you find it interesting to work with social media? Then as an entrepreneur you can go in all directions. You can manage the social media channels of your customers, give advice, spot trends or give training (again online) about social media. Because this world is constantly in motion, it never gets boring.


Do you ever wonder where all those stock photos on websites like Shutterstock and Bigstock come from? From photographers of course! You can also register yourself as a photographer on these kinds of websites and sell your photos that way. I still see a gap in the market for beautiful, professional and not too much posed / staged photos. It is of course the art to stand out from the rest. Again, you can suddenly have customers from all over the world.

Specialist in your field.

You can’t write, you can’t take photos, but do you really know everything about a particular field? Even then you can opt for an online company. For example, how about making vlogs or videos or giving webinars about your field?

You can post your videos on YouTube and generate ad revenue. In addition, as an extension of an introduction video or webinar, for example, you can offer a more personal service, for which you can charge more because of your expert status.

Online business: something for you?

I love doing business online and wouldn’t want it any other way. Moreover, the possibilities are (in my opinion) endless. The list above is just the beginning.

But I also often hear from people that they really shouldn’t think about it.

Too much hassle, or “that’s not possible in my field”. And some people just don’t like the Internet or computers that much. Of course everything is possible, so that is why I am very curious: is an online company something for you or not? And which examples of online entrepreneurship appeal to you?

Richard is an expert in the field of web hosting and domain name registration. He also loves programming, web design and search engine optimization.

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